Secondhand. Never second-best.
Good clothes.
Great stories.
Your next chapter.
A jacket is more than a jacket. Threadway gives secondhand clothes a QR passport for the cities, people, and memories they collect along the way.
Wear it. Remember it. Pass it on.
A passport, not a price tag.
The story stays with the clothes.
New brand. Clear intentions.
01 /Secondhand at heart
02 /Stories from real owners
03 /Made to keep moving
The Threadway passport
The label tells you the size.
The passport tells you the life.
We’re building a different kind of resale: less anonymous inventory, more pieces worth passing on.
One jacket. More than one life.
Santa Cruz
Portland
Your city next.
A city, an owner’s note, a new chapter. That’s the history a scan is designed to reveal.
Tag the piece. Start the story.
Our QR tag concept gives each piece its own passport. Add the city and a short note: the gig it went to, the trip it survived, why you loved it.
Scan into someone else’s chapter.
The passport brings together an item’s journey, owner count, and notes. Shared links are designed to open the story directly, without an app download.
Wear it out. Pass it forward.
Add your own chapter when it changes hands. We’re planning campus swaps and story-led collections to help good clothes find their next person.
The next wardrobe chapter
Find something worth keeping.
Less throwaway. More takeaway.
You’re not the last stop.
Find your next favorite. Make some memories. Leave a little story for whoever wears it next.